We are a small studio with a wide reach. Two founders, two cities, one shared belief: that the best brand moments are the ones people feel.
THKT Studios was founded in 2025 by two people who had spent years inside brand partnerships, cultural production and venue operations. Not coordinating from the outside. Actually building things, being in the rooms, knowing what makes them work.
The studio came from one shared frustration: most agencies are too slow, too big, or too removed from execution. The founding team is the production team. The people you brief are the people on the ground.
"We wanted to build the studio we always wished we had on the other side of the table."
We operate between New York City and Amsterdam. Two cities with different cultural energy and a combined network that opens doors in both markets. We bring that range to every brief we take on.
In the first year we worked with Kiehl's, produced rooftop activations at Mr Purple, and built programming for NYFW. We keep the team tight and the output high.
Creative Strategy · Brand · Partnerships
Spencer leads creative strategy, brand direction and client partnerships. He finds the right angle for a brand and makes sure the concept is buildable from day one. Amsterdam-based with roots in creative consulting, brand development and building the kind of relationships that get you in the right rooms.
Operations · Venues · Production
Kelvin runs the machine. Venue sourcing, vendor relationships, day-of production and team logistics. He makes sure what we promise actually happens. NYC-based with roots across the city's nightlife and hospitality world. His networks open doors that others can't, and his attention to detail keeps every activation tight.
Every activation we take on is built to land. Not just to look good in a brief. We care about the moment people walk in, the energy in the room, and the story they tell afterward. That is what we optimize for.
We want to be the studio that brands trust for their most important live moments. The product launches, the cultural plays, the activations that define a year. Known in New York and Amsterdam, respected everywhere.
Our founding team is present on every project. Not a junior account manager. The people you hired. You get our attention, our network and our accountability from kickoff to close.
We are built for execution. Concepts are only valuable when they actually happen. We take pride in closing the gap between what is pitched and what gets built.
The best work we have done was made in close collaboration with the brands we partnered with. We bring the ideas and the production muscle. You bring the brand knowledge. Together we make something neither of us would have made alone.
We position brands inside culture, not just in front of it. Every activation is informed by what is happening in music, fashion, food, nightlife and art. That is where the audience already lives.
We will tell you when something is not going to work. We would rather push back early and get it right than nod along and deliver something average.
We are intentionally lean. No layers of account management, no bloated overhead. It keeps us fast, keeps us hungry and keeps the quality of your experience high.